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March 19, 2010 |
The State of Social Marketing Integration
Social media marketing has gone from experimental to must-have, but many marketers are still running siloed campaigns that don’t connect with other marketing efforts. Full Article
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Targeted Ads Mine Social Connections
Tom Phillips, president and CEO of Media6Degrees, talks about his company’s approach to social ad targeting and what might make social targeting really take off (hint: Facebook). Full Article
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